Blog Layout

Circular Consulting: Who Does it Apply To?

Samantha Taylor • 10 October 2024

Does Circularity Apply to Service Based Businesses?

Circularity is defined by the EU as a method to increase a product's lifespan, increase value, reduce waste, lower emissions while providing alternative methods of consumption, such a repair and rental. Which does read that it would only apply to businesses that manufacture goods. Except it doesn’t. It applies to every person and every business on the planet. (https://www.europarl.europa.eu/topics/en/article/20151201STO05603/circular-economy-definition-importance-and-benefits).


And the reason that is does is because we are first and foremost consumers of things. We as individuals and businesses consume goods, energy, technology, food, water and human resources. So it applies to all of us.


Hilariously, if you put into Google “what do service based businesses need the most to operate” or “what resources do service based businesses need”, you will confronted with a range of other services you need, such as legal and IT! But if we were to really think about what a service business needs the most to operate; it would be energy. It would be very hard to operate as a service business just within walking distance of your home while only using a pen and paper (which also consumes energy). So circularity starts with looking at what we use every day, and working out how to make it last longer. Think out with Apple iPhones and in with SmartMan (an easy to repair phone manufacturer). And that is your low hanging fruit to engage with circularity. And it’ll save you money long term. Win win.


For service based businesses travel makes up a much larger part of the carbon footprint than manufacturers of goods. PwC’s travel makes up 53% of their carbon footprint. And they only report on their Scope 1 and 2 travel, not their Scope 3 which is how their consultants get to the office they’re based out of when they aren’t traveling to clients. To try and reduce their footprint in this area PwC have implemented a virtual first strategy, which not only applies to client meetings but also their training strategies. Moving 5000 people over to virtual training instead of in person. Less travel not only means reduced emissions, but also reduced business spend.


But that is not all. If you compared a $1,000 spend at each of the big consulting firms; BCG, Deloitte, Bain, Accenture and McKinsey you will be able to see how much carbon is created for that spend. Deloitte comes out with 13.72 kg CO2e while McKinsey comes out highest at 21.00 kg CO2e (numbers provided by https://bend.green/). And its these sort of numbers that will start becoming more important to clients as they aim to reduce their Scope 3 emissions in line with the EU’s Corporate Sustainability Reporting Directive as well as several US state legislations. Reporting measures which will only come thicker and faster as we get closer to 2050. 


Nature degradation and species loss
by Gavin Lendon 23 April 2024
A brief desciption of the extent of biodiversity loss in the UK
by Maria Soleil 16 March 2024
Soleil Marketing's B Corp Journey (part 1)
by Tash Morgan-Etty 15 February 2024
Tash Morgan-Etty in Conversation with Sam Cande of Responsible Futures on the subject of greenwashing
Planetary Boundaries a business perspective
by Gavin Lendon 1 May 2023
Planetary Boundaries a Business View on why they are significant
by Riccardo Sai 31 January 2023
A brief bullet point list on communicating your brand
Purpose purpose-driven
by Maria Soleil 22 January 2023
A short guide and definition to purpose driven business
by Tash Morgan Etty 15 January 2023
A guide to avoid greenwashing whilst showing how to use ethical marketing for sustainability purposes
scope 4 greenwashing or realistic reduction in emissions
by Gavin Lendon 27 February 2022
Should organisations consider scope 4 or would it be an execise in greenwashing.
by Gavin Lendon 8 February 2022
Greenwashing within the travel industry. What is it and how to avoid it.
ESG Environment Social Governance
by Gavin Lendon 17 January 2022
5 Reasons why an Environment Social Governance Strategy is right for my business
More posts
Share by: